Basic in Digital Marketing

Registration Procedure

Step 1: Click on “Enroll Course”
Visit the official website skillsgrow.co.in.
From the homepage header, click on the “Enroll Course” button.

Step 2: Choose Your Course
After clicking the Enroll Course button, you will be redirected to the course selection page.
Select one of the available options:

Digital Marketing

Digital marketing courses selection provided by enter your choice course by Basic Digital Marketing [3 months], Master Digital Marketing [6 months] & Weekend Classes for Digital Marketing [6 months]

Step 3: Complete the Registration Form
Once you select the Digital Marketing course, a registration form will appear.
Carefully fill in all the required details, such as personal information, education information, preferred batches etc.

Step 4: Pay the Registration Fee
After completing the form, proceed to make an online payment of ₹500 as the registration fee using the available payment methods.

Step 5: Enrollment Confirmation
Once the payment is successful, your enrollment will be completed.
You will receive a confirmation message or email with details about the course schedule and next steps.

Note: You can directly fill the application form by clicking here

Take Your Digital Career to the Next Level: 

The digital world is constantly evolving. Learning only the basics of digital marketing is not enough to stay competitive. Our Basic Digital Marketing course is designed to give you deeper insights into modern tools, strategies, and techniques required to succeed in today’s fast-changing digital landscape.

This course is best suited for:

1. Graduates who wish to elevate their career in digital marketing
2. Digital marketers looking to up skill to an Basic level
3. Entrepreneurs who want to build and manage a digital team
4. Businesses aiming to stay ahead of online competition

Basic Modules of the Course:

Our comprehensive Basic digital marketing course helps you gain in-depth knowledge of industry-leading tools, platforms, and performance-driven strategies.

Basic in Digital Marketing – 3 Months The course includes:

Month 1: Digital Marketing Foundation

Module 1: Introduction to Digital Marketing

● Digital Marketing & scope

● Traditional vs Digital Marketing

● Career paths & freelancing overview

Module 2: Website & Domain Basics

● Domain, Hosting & SSL

● Website types (Business, Blog, E-commerce)

● WordPress introduction

Module 3: Content & Branding Basics

● Branding fundamentals

● Content types (text, image, video)

● Canva for creatives

Month 2: Organic Marketing (SEO + Social)

Module 4: Search Engine Optimization (SEO) – Basics

● How Google works

● Keyword research (basic)

● On-page SEO

● Off-page SEO introduction

Module 5: Social Media Marketing (SMM)

● Facebook, Instagram, LinkedIn overview

● Profile & page optimization

● Content calendar planning

● Organic growth techniques

Month 3: Paid Ads + Practical Exposure

Module 6: Google Ads – Basics

● Google Ads overview

● Search Ads structure

● Keyword match types

● Basic campaign setup

Module 7: Meta Ads – Basics

● Facebook & Instagram Ads overview

● Audience targeting

● Ad creatives & copy basics

Module 8: Analytics & Tools

● Google Analytics overview

● Google Search Console

● Basic reporting

Module 9: Practical Projects

● SEO audit (basic)

● Social media page handling

● Live ad demo (trainer account)

Benefits of the course:

1. Gain Basic, job-ready digital marketing skills
2. Stand out from professionals with only basic knowledge
3. Build a strong portfolio with live projects
4. Learn data-driven strategies for better campaign results
5. Participate in workshops and interact with industry experts
6. Enhance your credibility and recognition as a digital marketer

Scope of the course:

1. Businesses increasingly rely on digital channels to reach and engage audiences, creating high demand for marketers with Basic skills.
2. With a recognized certificate and hands-on experience, you can handle complex projects and expand your career opportunities.
3. Upgrade your skills and lead innovation in the digital world.

Career Opportunities:

• Digital Marketing Executive / Manager
• SEO Specialist
• Social Media Marketer
• PPC & Ads Expert
• Content Strategist
• Freelancer or Consultant